together, let's create added value
A lightweight structure for challenges that are anything but
Each project is managed from start to finish by the same senior account manager, who has twenty years of experience and a close-knit network of specialists. Nearly 80% of our business is dedicated to local governments, institutions, and organizations.
Public Procurement
With extensive experience in Geneva’s public procurement process, Brandlift can quickly submit an up-to-date administrative file. The documents are compiled according to the agency’s status, the relevant procedure, and the requirements of the contracting authority, particularly for invited or negotiated procurement.
Privacy
Sensitive documents and information are accessible only to those involved. Information exchanges may be governed by a confidentiality agreement or a data processing agreement. Any potential partners are identified, and files are shared in accordance with the security requirements of the engagement.
Validation
The validation process follows clearly defined steps: scope definition, content, initial draft, revisions, final review, and approval. A single point of contact centralizes feedback, maintains the master copy, and confirms each approval to ensure the schedule is met.
Accessibility
Brandlift designs information for a variety of audiences by refining its hierarchy, readability, contrasts, visual language, and document structure. Depending on the project, we incorporate the relevant principles from the eCH-0059, WCAG 2.1 AA, and PDF/UA standards.
Rights
The usage rights required to utilize the deliverables are generally included in our proposals and specified in the quote. Source files may be provided depending on the scope of the project. Any third-party licenses, including fonts and images, are identified separately.
An agency to which he doesn't have to explain everything in great detail
Mission
Master the rules before bending them. Always do better than you have to. That's important to us.
Project
We only deliver designs we believe in. No stagy presentations, no bullshit. Less is more.
Design
"Design is not just what it looks like and feels like. Design is how it works."Steve Jobs get it!
Vision
Anticipation, reactivity, lucidity, follow-up and initiative. We act more than we talk.
Manifesto: 8 Principles
- Always strive to understand and resolve issues before taking action or creating something. Achieving your goals takes precedence over our artistic impulses.
- Content comes before design. A design without content isn't a design—it's just decoration.
- Because there's always room for improvement, we're open to discussion: welcome our advice, we welcome your criticism.
- No retention of files or information: we always offer the resources you need for your communication.
- Small or large project? If it matters to you, it matters to us.
- For us, an annual report can be entertaining and engaging.
- If you kill a cockroach, you're a hero. If you kill a butterfly, you're a murderer. Aesthetics matter.
- Design can help bring about systemic changes in behavior. It’s up to us to make the energy transition as desirable as the latest iPhone.
Express training
With the right skills, it may only take a few hours to complete your graphic design project. Our communications agency offers tailored courses that include guided assistance with your project—280 CHF/hour.
Successful communication
Our free 2-hour training guide for successful corporate brand identity
- Is brand identity really useful for my business?
- The secret of a good logo
- Typography: 5 choices for a flawless design
- The 8 most common website mistakes
- Exercises, tips and tricks
- Bonus: Guerilla advertising
Free Tutorial: How to Create a Brochure
Creating a brochure: Free tutorial with Photoshop and InDesign
- Discovering the Mac environment
- Document scanning
- Getting started with Photoshop
- Choosing a good template
- Getting started with InDesign
The secret story of brandlift
How it all began
In the beginning, there's a long-haired, short-headed student, more interested in mischief than market segmentation and Photoshop courses.
The story begins one fine morning when, with the help of his classmates, our young graphic artist sneaks off to a large amusement park instead of taking part in the school activities planned for him. Fond of consumer experiences, he hurried to retrieve his portrait at the exit of the diabolical rollercoaster... Astonishment! Faced with hyperbolic speed, his beautiful hair gave way to a terrible Dick Rivers-style headdress. The tone was set, and the jeers were flying... Vexed at not having been able to control his own image in this way, he organized an extraordinary brainstorming session, during which he came up with the most remarkable naming strategy he had ever seen. Of all the city names reviewed, Hollywood was the unanimous choice. Dick Hollywood was born.
Many years later, armed with talent and a few debts, the intrepid Dick Hollywood registered his business and knocked on many doors—which were opened to him. A tad pompous, the surname Hollywood became Ho, giving rise to Dick Ho, a spirited and successful small business. Yet, from the heights of the empire he founded, Dick Ho sees a terrible threat looming. A certain “DickHoAsianMalePornstar” began dominating the top results on Google. Alas, in war as in love, anything goes.
Never mind—just like the world’s greatest figures, Dick Ho knew how to step down at the height of his glory and is now celebrating the 20th anniversary of his brainchild, brandlift!
Resources focused on the project
Our organizational structure minimizes fixed costs, streamlines communication, and focuses resources on consulting, design, and production. It enables us to provide clear proposals, manage deadlines effectively, and respond quickly—all without involving multiple intermediaries.
This organization ensures continuity of service throughout the year. Cases continue to be monitored, information remains available, and decisions can be made quickly when an unforeseen event or a critical deadline requires it.
This approach also helps keep our CO₂ emissions at a particularly low level : 2.6 metric tons, according to the 2023 myClimate report.
